What makes the Fishtank Studios unique? Fishtank Studio is unique because we are a high end recording facility, where when you book the place out you get the whole place. It's not like these high end studios locally that have all the best gear and the awesome engineers and all that, but next door you have another session going and there's distractions, and there's basically other people in the building when you're trying to focus on what you're doing. Here you get the entire building, we have one live room, we have one control room, and we have a couple of other rooms that we can set up as needed. There's not that distraction of having that bass thumping in the other room or other band members in the hallway starting up a conversation when you're just trying to get to work. It's an environment where you can just focus on what you want to do and you don't have to worry about outside influences.
What would you say makes Little Fish Audio special? I think Little Fish Audio is special because we are a small company that is trying to do big things. We deal with a lot of high-end recording equipment that a lot of people locally don't even know about and could really benefit from. This is a place where you can come try these things out so you don't have to take the expense or the risk of ordering it and then maybe trying to return it. You can just come here and take your time and also talk to people who have used the gear before and see if it's really the best bang for you book. A lot of times someone will come in with an idea of what they think they need and we end up recommending something that is much more cost effective and may give them a lot more.
How is the Fishtank related to Little Fish Audio, the pro audio retailer? Little Fish Audio, being that it's an online company is based out of the Fishtank. Fishtank is where we demo and cast out gear, shoot videos and stuff like that. When the store closes it becomes a studio at night for recording and production. The cool thing about Little Fish Audio is that it allows us to constantly be talking about gear, answering questions about gear, sometimes fixing gear, and really consulting people on what is the best gear for them. Then when it comes to the Fishtank, a fresh project comes in, we may have already talked to two or three other people this month that have similar needs for gear, so we're ready to explain to you why this certain piece of hardware is going to be the best for your vocal, for example.
How have you acquired so much gear? Well, we are Pro Audio dealers. I won a company called Little Fish Audio and a lot of the equipment that we get, really high-end equipment we get as trade-in or … We buy and sell a bunch of stuff. We're also authorized dealers for over 70 product lines, so a lot of the stuff we get pretty heavily discounted. All of the software, fortunately for us, we get for free, so we have, I don't know, maybe 30 or 40 manufacturers of software and we have all of their software installed on the computer. McDSP, Universal Audio, IK, Waves, we have all of it, and it's legal. You're not dealing with cracks which are shutting a session down. That becomes a mess. We own everything outright and we own what we like to use.